Independent journal on economy and transport policy
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the tourist ports of the Cilento are put in net
Between the initiatives, the realization of a card that affords to the diportisti to have use of a series of operating within the national health service services
January 16, 2013
. Today, near the center of the councillorship to the Transports of the Campania Region, to the presence of the regional city council member to Sergio Vetrella Transports, the mayors of the Municipalities of Agropoli, Castellabate, Camerota, Casalvelino, Centola Palinuro, Montecorice, Pisciotta, Pollica, San Giovanni a Piro and Sapri have signed the understanding protocol "Navigate blue Cilento card", for the support to the net of the Cilento tourist ports to public management.
With the agreement the Municipalities, supported from the councillorships to Tourism and the Transports of the regional agency, start a relationship of mutual collaboration, being formed in an aggregation, of which front man and coordinator it is the Municipality of Casalvelino, in order to realize a system of actions and destined initiatives to nautical tourism live, national and international for the valorization of the nautical and tourist resources of the Cilento coast. The underwriters engage themselves to retrieve the necessary sums to the realization of the project from financings publics, regional and communitarian.
The project previews the realization of a card that affords to the diportisti, is to sail that to engine, to have use of a series of operating within the national health service services thanks to the involvement of local operators and field, to begin from places boat which provided with all the services and to rates facilitated in the not summery months, for destagionalizzare the tourist flows.
Moreover facilities and promotions for hotels, restaurants, cultural services of transport, visits, excursions, chartering of boats, centers sub, schools sail, purchase of producing typical agricultural and food- and handicraft, logistic assistance, tourist information, maintenance and nautical assistance are previewed.
All it will be supported by a large one slowly of communication, with the recording of of a identification brand-logo of the project, a website in Italian and English, the realization of a call center, a center reservations and useful informative materials for the diportisti (as nautical and tourist maps and guides), totem pole and tables to place in the ports, the participation to the nautical halls and the European tourist stock exchanges with presentation of the initiative to the operators and to it prints international. Previewed also the brand" Blue Hospitality Cilento", a certification of quality, promoted from the Campania Region in collaboration with the adherent Municipalities to the project.
They will be moreover programmed training courses professional, is for staff managing that for that of dock that work on the ports of the net, to the aim to improve the quality of the acceptance and to return it homogenous in the several ports of call, so as course for operators and press tour.
The understanding protocol is opened to the future adhesion of other Municipalities and agencies that they want to contribute to the realization of the project.
"The realization than previewed from the signed protocol today - the Vetrella city council member has explained - will be able to contribute to on a level develop to the tourist, economic and cultural potentialities of the ports of the Cilento, inserting them in the international markets of the historical competitors Mediterranean which for example those of France, Spain and Croatia. To case it is not intentional to start the experimentation of this managerial model - that it could be then applied also to the other coastal withins of the Campania - own on a territory that already is considered of highest attractive level, thanks to the quality of its waters, to the policies of environmental safeguard, the density of tourist ports and protected marine areas, and on the presence of only archaeological areas to the world which Paestum and Velia, inserted inside a National Park and under protection Unesco".
"The idea been born between the Municipalities of the area of the Cilento and the councillorships to Tourism and the Transports of the Campania Region - it has emphasized the vice president of the regional committee, Giuseppe De Mita - quickly has revealed an example of good practice of dialogue and collaboration between institutions. From the point of view of the contents, then, the project previews to head on a tourist segment of great interest for the Campania, that nautical and diportistico one through the enrichment of the services of the acceptance for this specific target. The project, in fact, tip with particular reference to the quality of the acceptance in the tourist ports of the Cilento with the creation of a net that sets the objective to strengthen this portion of regional tourist offer. It is obvious as this action can be of support to the creation of new entrepreneurial activities and to the strengthening of those existing. Also this aspect, online with the strategic indications up to now pursued by the councillorship to Tourism of the Campania Region - it has concluded De Mita - is functional to make to emerge with always greater incisività the economic-productive dimension of the tourist section lives".
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