Independent journal on economy and transport policy
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In the 2016 expenses and the investments of the crocieristica industry to Livorno and in Tuscany they are piled to beyond 52 million euros
The field is worth 31.6 million euros of Gross Domestic Product in the Region
July 19, 2018
In the 2016 crocieristica activity in the port of Livorno, that it has recorded a traffic of 808 thousand fleeting, it has produced an expense by the crocieristi, of the crews and of who it has invested in the field pairs to about 52.2 million euros, that have activated 26.7 million added value and 31.6 million Gross Domestic Product in Tuscany, producing beyond job 470 places. The crocierismo to Livorno and its economic impact evidences the relationship "on the Tuscany" of the investigator Enrico Conti of the IRPET - Istituto Regionale Programmazione economic of the Tuscany that is introduced today to the convention from the same title that has held to the Old Fortress of Livorno and has been organized from the Tuscany Region with Port of Livorno 2000, Harbour Authority, Chamber of Commerce Maremma and Tirreno of the Tyrrhenian Sea Northern, Irpet and Tuscany Tourist Promotion.
The specific study that the crocieristica activity affects the livornese economy above all: in fact 49% of the expense fall back very in the Leighorn area (pairs to 25.7 million euros) that it determines about 8.8 million added value and to 142 man-work units.
Moreover the search has brought to light that exists, is in the segment of the cruises low-cost is in the segment of the luxury, a potential question still not totally taken advantage of. The analyses have evidenced also of the criticalities in comfort and the acceptance of the tourist in arrival to Livorno, as well as in integration between the port and the tourist offer of the territory.
"The infrastructural potenziamento of the port of Livorno - it has observed to such purpose the regional city council member to Tourism, Stefano Ciuoffo - will afford to exceed the obstacles physicists who limit the ulterior development of the crocierismo in Tuscany, but in order to obtain the maximum of the positive effects on the tourist front is necessary that to the infrastructural investment a real strategy is placed side by side of throws again tourist of the Livorno destination, leaving from the valorization of the city in a team play between the actors in private field, publics and".
Ciuoffo has observed that the groundbreaking and detailed analysis of the search, besides to demonstrate the estate to Livorno in a moment that - second the city council member - is of difficulty for the crocierismo to international level, "today shows the opportunities that we have picked. We cannot ourselves be afforded - it has emphasized - to leave space structured of our action of tourist promotion not considering the solid question and increasing that is in this field. We must understand the dreams, the sollicitations and the waits of who it chooses to make a cruise, to live the experience of a cruise. The waits must find answers constructed in aimed way from the moment that there is possible to make having it the privilege to know for time who arrives and from where she comes, and how much wishes to stay with a profilazione of the passengers that affords to personalize the offer. We must maintain the quality of our system of acceptance high and of the public space of our cities, Livorno true and authentic city - it has concluded Ciuoffo - must become pleasant and to converse with this world of the tourism that is discovering in the past few years. The objective is to create a strategy and to put it in existence, coordinating the policies for I throw again of the destination, leaving from the requalification of the city spaces, from the maintenance of the artistic heritage from the cure of the toilets front, You was, the Old Fortress".
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