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Agreement to Trieste between Harbour Authority and Chamber of Commerce for the promotion of the giuliano port of call and the provincial territory
A plan of territorial marketing and combined promotion on the markets will be managed foreign countries
November 9, 2011
In recent days the Harbour Authority and Chamber of Commerce of Trieste an agreement for the promotion of the giuliano port of call has undersigned and of the provincial territory in the picture of a project that has the objective to realize numerous functional participations to the total promotion of the Trieste brand, it is from the point of view of its attrattività in confronts of the economic operators is which tourism goal nautical-sportsman, congressional, cultural and scientific. For such reasons - they have explained the two agencies - the project will be able to make use of a meaningful contribution by the CRTrieste Foundation that in such a way it will see realized the just main statutory scope: the promotion of the economic development of the territory.
The president of the Chamber of Commerce, Antonio Paoletti, has explained that the understanding protocol previews the predisposition by the two agencies of "a plan of territorial marketing and combined promotion on the markets foreign countries, in order to promote the peculiarities and potentiality tied to the giuliano port of call". "The protocol between Harbour Authority of Trieste and Chamber of Commerce - it has added Marina Monassi, president of the harbour authority - will be operating on the front of the marketing. It opens the road to a new project of I throw again international of the port of Trieste in an optical of integrated system with the territory. We will begin to work quickly. The important appointment of the Logitrans fair, than will be carried out in December to Istanbul, to which we will participate in order to promote with the operators our port of call, will be in fact the important first occasion for giving operativity to the understanding".
Paoletti has specified that the advertising program will be written up feeling also trade associations and the operators of the field, defining some the economic aspects. In particular the program will abroad consist in missions of the harbour logistic system with presentations and encounters with counterparts and visits; missions of operators foreign countries and institutional and entrepreneurial delegations of the field to Trieste; collective participation to the main exhibition manifestations of reference; organizations of conventions and seminaries of international importance. The agreement previews also the realization of informative, advertising and advertising material.
In this optical the systemic presentations of the triestine portualità are programmed that will hold in the next few months: from the 8 on 10 December the participation to Logitrans Istanbul and from the 8 on 10 February Logistic Fruit Berlin, the more world-wide proud important dedicated to fruit and vegetable, than particular reserve attention to the logistics.
An activity, that destined one to the promotion of the logistic system - they have remembered Harbour Authority and Chamber of Commerce - than the special company Aries has got ahead also with the Agency of the Sea through the acceptance of foreign delegations, as that to March 2011 of operators and institutional representatives of the Meclemburgo (Germany) with to the center the issue of the Corridor Baltic Sea-Adriatic, and the participation to fairs, in particular, to alternate years, Monk Transport Logistic and Shanghai Transport Logistic.
The ricomprese actions in the project wider than marketing of the territory will have purpose also to support the tourist vocation of the city and the province let alone of promotion of the scientific field through the publication and distribution of informative material and the programming of events dedicated to possible investments in such field. "On this line - it has added Paoletti - the territorial economic agency will be always introduced shortly, a co-ordinate system of communication and efficient of the city, able economy to introduce how much woven the economic public and before private then, offers, diffusing to regional, national and international level this type information, reaching a wide number of journalistic heads, newspapers of field and entrepreneurs. Also this initiative makes use of the support of the CRTrieste Foundation".
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