Independent journal on economy and transport policy
01:35 GMT+2
Exec says industry has 'marketing myopia'
(World Wide Shipper)
February 26, 1998
LONDON -- Are container operators failing to define their businesses broadly enough to encompass the changing needs of customers in the next Millennium?
Are carriers so focused on the physical movement of the container that competitors from outside the industry will step in and supply the other strategic elements customers are increasingly looking for -- ...... Read more on World Wide Shipper
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