Independent journal on economy and transport policy
06:56 GMT+2
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the company of navigation APL centralizes own decisional structure
On 10 February a specific team guided from president Kenneth Glenn will become operating
January 9, 2014
The company of navigation APL of the group Neptune Orient Lines (NOL) of Singapore has announced today a radical modification of own organizational structure that the passage from the current organization structured on geographic base to a single functional organization previews that will become active next 10 February.
The new directive team of the company, guided from the president of APL Kennet Glenn, will be composed of Peter Jongepier (chief commercial officer), Calvin Leong (chief trade officer), Nathaniel Seeds (chief operations officer) and Jason Wong (chief procurement officer). The company has specified that the current regional and national directions will be reorganized on the base of commercial functions and operating functions.
"The field of the containerized marine transport - Gleen has commented - is enduring deep changes, characterized from a lowland increase and a strong competition. We have taken note of the necessity of APL to answer at the market more quickly and to our customers. We - the president of the company has explained - are getting ahead our strategy in order to fine tune our competitive advantage through the organizational agility and cost effectiveness basing to us on ours consolidated reputation for the quality of the service. APL has meaningfully improved own level of the costs through operating efficiencies let alone through the introduction still in existence of great ships to low consumption and it gives back it of expensive rented tonnage. Now, with the adoption of an functional managerial approach - he has concluded Glenn - we want to carry to a new level our speed of the decisional processes, the reactivity regarding the market and the control of the costs".
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