Alla Spezia leaves an initiative in order to tie the cruises to the business activities and museum of from Liguria city



Today on the project is started "Makes center" that it in transit previews the realization and the sale to the passengers of the cruise ships near the Cruise Terminal of the harbour port of call of from Liguria city of a map of the historical center and of welcome a card that will allow with the owner the fruizione of reductions in price in the commercial exercises, adherent bars, restaurants and museums to the initiative.

The project is devised by Authority Harbour of and Alive Spezia Committee the Center and developed in collaboration with Consortium Discover La Spezia and main trade associations. The Municipality of has striven so that with the card it was possible to obtain reductions in price also for the visit of the operating within the national health service museums (CAMeC, Lia Museum, Museum of the Seal, Etnografico Museum and Castello Saint George).

The Harbour Authority has specified that the destined card to the crews of the ships is differentiated, that they constitute a conspicuous slice of market and that often they are indicated by the deserving crocieristici operators of a particular cure because not only numerous, but also effective spokesman on board of the quality of the services which met in the several cities touched from the ships. The card dedicated to the crew will be of color gold, that for the color passengers silver.

The 34 business activities and handicraft that have joined to the project have poured a quota adhesion pairs to 150 euros and they have been engaged to guarantee the full operativity of own activity without interruption in every date in which the mooring of cruise ships is previewed, are they week, prefestive or festive days, and to acquire a effective ability to dialogue in English or other foreign language.

Already beginning from next friday, in which is previewed approaches she contemporary of cruise ships Costa Diadema and P&O Luck, the passengers will inside find of the Cruise Terminal di Largo Fiorillo a desk dedicated near which they will be able to acquire, at the price of three euros, the map of the city and welcome the card and to use them for all the day, comprised lunch break, near the business activities and the museums.

"With this special initiative - the president of the Harbour Authority of has explained, Lorenzo Forcieri - we intend to protect and to promote the business activities, the services and the activities of the historical center of through incentives to the expense, offering to the crocieristi and the crews an occasion in more in order stopping itself in our city in order to visit it, to make shopping, etc Is an initiative that can be extensive to the other municipalities of the Gulf and our province".

"Last year - it has added to Marina Geirola, representative of the Alive Spezia Committee the Center - pleasantly we are invaded by the croceristi, that weevers have colored our ways of the center having returned them, but we have realized not to be ready to receive them. We have understood that it was the moment to make something, to offer to the crocieristi a reason in order to remain to visit the center. I hope that this can be only the beginning of along and profitable distance".

The Consortium Discover La Spezia will put on personal characterized for the sale of the material of the project. Maurizio Pozella, president of the Consortium, has emphasized that the initiative will allow to upgrade the action of promotion of the territory and the activities of the associates.