Si terranno il 5 e 6 settembre prossimi al Singapore Expo di Singapore le due conferenze "Ports & Shipping Insiders" e "The Shippers' Directives", organizzate da IBC Asia, che proporranno interventi di numerosi rappresentanti del mondo marittimo, portuale e della logistica. Nella prima conferenza saranno esaminate le strategie dei porti e dei grandi gruppi armatoriali per accrescere la loro quota di mercato nel settore container. Il secondo incontro è invece incentrato sullo sviluppo della logistica in Asia. Ports & Shipping Insiders Strategic Intelligence in a Sea of Change 5-6 September 2001, Singapore Expo, Singapore

Mr. Yeo Cheow Tong,
Honourable Minister for Communications and Information Technology,
will be officiating at the Opening Ceremony of Asia Pacific Maritime

Day One, 5 September 2001

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12.00 Registration


1.30 Is Bigger Better?

"… the Hanjin Shipping Co. had agreed to lease a 375-acre terminal to be built on the site of the former Long Beach Naval Base is just one example of the bigger-is-better trend sweeping the port industry" Marine Digest, Apr 2000

• Shipping lines banding together, ports investing more into ports, ships getting bigger - will the 'get bigger' trend continue unabated?
• Does bigger mean better?
• Will service be compromised?
• Where does this put the smaller players?
• Capital investment made by ports - who share these fixed costs?

Capt Tan Hup Cheng, Regional Director
Port Authority of New York and New Jersey


2.00 Co-opetition: Partnering with Rivals - Leveraging on the Efficiencies of Your Competitors

"The balance between co-operation and competition could best be described as a situation whereby there is 'as much competition as possible and as much co-operation as necessary to stay in business and to remain competitive" The Baltic Supplement, World Ports, Mar 2000

• Is co-opetiton virtual competition or virtual cooperation or just another way to manage competition?
• Who should you seek out as partners?
• How to leverage on each other's strength?

Mark Page, Research Director, Containers
Drewry Shipping Consultants Ltd, UK


2.30 Towards Globalisation - Meeting the Challenges of Today's Demanding Customers Effectively

As more port operations and shipping companies go global, how should ports stay competitive and meet the expectation of the mega shipping companies? Balancing the universal obligations and profitability will be a key issue as Asian ports look towards mergers & acquisitions, corporatisations and privatisations. Investors need to focus on return on investment in their ventures. What can the industry expect from the new economy business environment?

Speaker to be advised


3.00 Afternoon Refreshments


3.30 Market Requirements for Non-Container Ports to Enter the Container Market

• Can different ports be partners and not compete with each other?
• How to ensure that the marketing is done fairly?
• Market costs - who pays for what?

Govert Van Oord, Marketing Sales Manager
Amsterdam Port Authority


4.00 A New Phase in China's Shipping Industry - Building of the Yangshan Port

Xu Baizhang, Director
International Shipping Centre Construction Administration
Shanghai Municipal Government


4.30 Joint Marketing Strategies - How can Ports Join Forces to Promote Their Services?

Because the container market continues to expand, many ports that do not handle substantial volumes of containers yet, are considering strategies to enter this market. What are the market requirements? What do these ports need to know before they venture into the container market?

Manuel Moron Ledro, Chairman
Port Authority of Algeciras Bay


Geoff Adam, Head of Port Promotion
Port of London Authority


5.00 Ceres Paragon Terminal - The Model of Future Terminals for Mega Container Ships

Chris Kritikos, President
Ceres Terminals Incorporated *


5.30 Panel Discussion:

Mega Ships and Mega Ports: Profits to Carriers or Challenges to Ports?

• Can ship operators achieve economies of scale with bigger carriers?
• What are the infrastructure, information and operational challenges posed by mega ships?
• What problems will the mega ships face with "normal" ports?
• How do "normal" ports cater to the emerging trend of mega ships?

Moderator:

To be advised


Panelists:

Govert Van Oord, Marketing Sales Manager
Amsterdam Port Authority


Chris Kritikos, President
Ceres Terminals Incorporated *


Mark Page, Research Director, Containers
Drewry Shipping Consultants Ltd, UK


Manuel Morón Ledro, Chairman
Port Authority of Algeciras Bay


Pierre-Yves Collardey, Commercial Director
Port of Le Havre Authority


Dr Leong Thin Yin, Senior Vice President (Information Technology)
PSA Corporation Limited


Herbert F. T. Lin, Senior Vice President, Global Operations & Logistics
Yang Ming Marine Transport Corp.
Director of Board, Yes Logistics Corp.


6.00 End of Day One

Day Two, 6 September 2001

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9.00 Chairman's Remarks


9.05 Value-Added Services - What do Shippers Really Want from Shipping Lines?

Tom Allen, Senior Manager of Transportation
Borders Group, Inc.


9.30 Offering Door-to-Door Container Transport and Logistics Services in One Package - How can Shipping Companies Reach Out to Shippers?

• Trends of global container shipping industry
• Logistics requirements from demanding shippers
• e-commerce and e-logistics: Impact on shippers and shipping carriers
• How can shipping carriers reach out to shippers through logistics services?
• How to become a value-added service provider?

Herbert F. T. Lin, Senior Vice President, Global Operations & Logistics
Yang Ming Marine Transport Corp.
Director of Board, Yes Logistics Corp.


10.05 Morning Refreshments


10.30 Moving Beyond Merely a Container Port Towards an Integrated Logistics Hub

Tan Sri Dato' G. Gnanalingam, Executive Chairman
Kelang Multi Terminal Sdn Bhd


11.00 Hubs and Spokes in Global Logistics Supply Chain: The Value-Added Link

Hubs and spokes are today an integral part of logistics and supply chain management. How do hubs and spokes add efficiency and value to shipping, logistics and supply chain management?

Vincent Lim, Deputy President (Container Terminals Division)
PSA Corporation Limited


11.30 Investing in Transport Stocks - Value Drivers and Valuation Methodologies

Timothy Ross, Head of Asian Regional Transport Research
UBS Warburg


12.00 Question & Answer Session


12.15 Networking Luncheon


1.30 Web-Based Customer Care

Chris Corrado, Vice President, Customer Support
NOL


2.00 Dot.com or "Dot.gone" in the Shipping Industry?

Steve Siu, Chief Technology Officer
OOCL


2.30 How will Future Marine Software Change the Maritime Industry?

Per Steinar Upsaker, Managing Director
BASS3.00 Afternoon Refreshments


3.30 The Value of Outsourcing to Global Port Management Companies: Adding Value to the Bottom line?

Capt Bryan T Smith, General Manager-Asia
P&O Ports


4.00 Distinguishing from Competitors: How can Terminal Operators Secure Hinterland Accessibility of their Terminals?

• Brief insight into Geography of Europe: population, transportation constraints, hinterland description
• Accessibility to the ports: rail, river, road, feeder
• Transport and customs regulations
• Railway developments at the European level: freight corridors
• Intermodal strategies to increase the hinterland and to reduce costs: hubs and shuttles

Pierre-Yves Collardey, Commercial Director
Port of Le Havre Authority


5.30 Panel Discussion:

Customising - Increasing Revenue Through "Personalisation" of Services

"The lines realised they were selling pretty much the same thing and now they know they have to customise, to be different, to have their own niches, specialisations which set them apart from competitors." Lloyd's List Maritime Asia, PSA Supplement, Dec 2000


What value-added services are shippers looking for in shipping companies and shipping companies in ports? Will "customisation" win them over? In the winners-take-all marketplace, how can shipping companies and ports stand out from its competitors?

Moderator:

To be advised


Panelists:

Tom Allen, Senior Manager of Transportation
Borders Group, Inc.Geoff Adam, Head of Port Promotion
Port of London Authority


Herbert F. T. Lin, Senior Vice President, Global Operations & Logistics
Yang Ming Marine Transport Corp.
Director of Board, Yes Logistics Corp.


5.00 End of Conference


* (awaiting official confirmation)

THE SHIPPERS' DIRECTIVES
Setting New Standards
5-6 September 2001, Singapore Expo, Singapore


DAY ONE - 5^th September 2001

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9.00am to 12.00noon

KEYNOTE ADDRESS & Inaugural Session

• ASIA PACIFIC MARITIME
• ASIA LOGISTICS EXPO

Official Opening Ceremony and Inauguration

Followed by visit to Exhibition.

CONFERENCE SESSION WILL START AT 2.00pm AND COVER:

• FUNDAMENTALS OF LOGISTICS - CHANGES IN INDUSTRY PRACTICES AND UNDERSTANDING THE RELATIONSHIP BETWEEN SHIPPERS AND LOGISTICS SERVICE PROVIDERS
• CASE STUDIES IN SEA CARGO TRANSPORT MANAGEMENT
• INSIGHTS FROM THE MARITIME INDUSTRY ON ASIA'S MARINE/SHIPPING INDUSTRY'S MOVEMENT TOWARDS INTEGRATED SUPPLY CHAIN MANAGEMENT PRINCIPLES
• OBSERVATIONS ON REGIONAL AIR-CARGO LOGISTICS DEVELOPMENTS

SESSION I: SHIPPERS' DIRECTIVES (PART I)

"SUPPLIER NEEDS & VISION FOR TOMORROW'S LOGISTICAL NEEDS"

Hear our selection of shippers deliver the experiences, observations and vision for logistics for the future.

This session presents a cross-section of industries in an effort to identify key trends, strategies and the core differences faced in providing and meeting needs of shippers, according to product, market and other characteristics that will affect the type of service required.

• SEMI-CONDUCTORS INDUSTRY

SUPPLY CHAIN CHALLENGES IN THE SEMI-CONDUCTOR INDUSTRY

• GARMENT / APPARELS

MANAGING STRATEGIC SUPPLY CHAIN RELATIONSHIPS: AIR-FREIGHT FORWARDING CASE STUDY

• TECHNOLOGY / INDUSTRIAL

MASTERING COMPLEXITY - THE NEW SOLUTION FOR OPTIMISING PROCUREMENT LOGISTICS

DAY TWO - 6^th September 2001

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SESSION I: SHIPPERS' DIRECTIVES (PART II Continued from Day One)

"SUPPLIER NEEDS & VISION FOR TOMORROW'S LOGISTICAL NEEDS"

• FMCG & PHARMACEUTICAL/DRUG INDUSTRY

CONTRACT ISSUES AND RELATIONSHIPS BETWEEN SHIPPERS AND SERVICE PROVIDERS

• AUTOMOBILES AND SPARE PARTS

STRATEGY IN DISTRIBUTION AND LOGISTICS IN ASIA

• CHEMICAL INDUSTRY

FOCUS: HAZARDOUS GOODS LOGISTICS

SESSION II - STRATEGIC VISION & ALLIANCES

"STRATEGIC ALLIANCES IN LOGISTICS - REVIEW OF STRATEGIES AND SUCCESS OF MERGERS, ACQUISITIONS AND STARTEGIC ALLIANCES IN CREATING NEW MARKETS, MARKET SHARE AND EFFICIENCIES IN AN INCREASINGLY COMPETITIVE MARKET PLACE"

Strategic Alliances have been taking place at break-neck place, and a number of strategies emerge from "synergy" based alliances with efficiency in mind, to more direct "market share" alliances that look more directly at economies of scale from the creation of larger players.

Tested by harsh market conditions being felt in recent times - strategies will be examined to reveal their merits, discover the power of strategic alliances and the creation of mega-logistics organisations that can better deliver needs of suppliers at a competitive price.

SESSION III - ENTER THE DRAGON: LOGISTICS & DISTRIBUTION IN CHINA: "WTO ACCESSION, MARKET ENTRY AND INVESTMENT POTENTIAL OF CHINA"

• Investment Potential and Market Entry
• WTO accession and possible consequences
• Market Entry Strategies

"Reviews China's Pros and Cons, its potential as an investment pre and post WTO and the strategies in place to ensure success". Ideally a panel that can reveal two angles, that of the service provider, and that of a shipper/manufacturer's logistics needs in China.

Is China capable of stronger economic growth coming on the back of improvements in its logistics and distribution systems? Where are investments needed? What will these investments deliver? How can efficiencies created be translated into real benefits?

• THE IMPACT OF WTO ON CHINA LOGISTICS BUSINESS
• EXPANSION ACTIVITIES IN CHINA - POTENTIAL AND REALITY OF INVESTMENTS INTO CHINA'S LOGISTICS INDUSTRY
• A SHIPPERS' PERSPECTIVE ON LOGISTICS NEEDS OF CHINA

4.30pm to 5.45pm

SESSION IV - SOLUTIONS UNLIMITED - RISE & RISE OF 3PL

HOW WILL SHIPPERS NEEDS BE MET

• Today's Logistics Solution - Rapidly evolving to meet tomorrow's needs
• Meeting increased demands from Shippers and increased management of data and information
• Costs, Efficiencies and $$$ Benefits to Clients
• Crystal Gazing into Logistical Services Providers of the Future

A "response session" catered to service providers and logisticians to showcase the thoughts and development process behind new efficiency, cost and other benefits that can be passed on to shippers as part of service and its evolution towards meeting goals of value, cost and efficiency.